Zocks Secures $45 Million in Series B Funding for AI Assistant Tailored for Financial Advisors
Zocks, a startup specializing in AI solutions for financial advisors, has successfully raised $45 million in a Series B funding round. This investment was jointly led by Lightspeed Venture Partners and QED Investors, as reported by Crunchbase News.
The funding round also saw participation from existing investors such as Driving Companies and 14Pics Capital. Notably, this capital influx comes less than a year after Zocks raised $13.8 million in its Series A funding. With this latest injection, Zocks has amassed a total of $65 million since its establishment in 2022.

Founders with a Vision
Before launching Zocks, CEO Marc Gilbert gained extensive experience at Microsoft and served over three years as Vice President of Product Management at Twilio. His tenure at Twilio highlighted the importance of extracting actionable insights from customer communications, which became integral to Zocks’ mission.
AI Solutions Focused on Financial Services
Teaming up with co-founder Akos Ratku, Gilbert aimed to harness artificial intelligence in organizing meeting notes to yield valuable insights for financial advisors. “We focus on high-security privacy areas,” Gilbert explained. He added that the insights culled from advisor-client conversations contain critical information that can drive business growth in an industry struggling with staffing shortages.
Innovative AI Platform
Zocks launched its AI platform in February 2024, and now services over 5,000 financial firms, including Ameritas Life Insurance and Cambridge Investment Research. Utilizing a SaaS model, Zocks offers scalable solutions based on the number of advisors, resulting in an impressive eightfold increase in turnover year-over-year.
Proactive Client Management
Beyond simply transcribing conversations, Zocks employs AI to help advisors manage client accounts, track interactions, and ensure compliance. For instance, if an advisor requests information about clients with college-aged children lacking a 529 plan, Zocks can generate a tailored list and suggest follow-up actions, streamlining the process and enhancing client relationships.
Future Expansion Plans
Currently, Zocks is focused on the North American market but has plans for expansion into Europe. The growing need for financial advisors coupled with the innovative capabilities Zocks brings to the table positions the company for continued success. “We’ve witnessed significant adoption due to the ongoing shortage of financial advisors,” Gilbert remarked, underscoring the demand for their platform.
Investor Confidence in Zocks
Arif Janmohamed, a partner at Lightspeed, expressed admiration for Zocks’ founding team, citing their customer-centric approach and expertise in creating scalable enterprise products. Laura Bock, a partner at QED Investors, praised Zocks for its rapid penetration into the enterprise segment and for mastering the intricacies of working within regulated environments.
