Metric Secures Seven-Digit Seed Funding to Expand in Gulf and Asia
Metric, a FinTech startup founded by Pakistani entrepreneurs, has successfully completed a seven-digit seed funding round aimed at expanding its operations across the Gulf region and Asia.
Funding Details
While the specific amount raised has not been disclosed, the startup, which was established in 2022 by Meenah Tariq, Omar Parvez, and CTO Dr. Habiba, has garnered attention from various prominent investors. Noteworthy backers include Sanabil 500 Global, Hub71, i2i Ventures, Plus VC, Epic Angels, and Accelerate Prosperity.
Introducing Max: A Revolutionary Financial AI
As part of the funding announcement, Metric unveiled exciting new technology—Max, which it claims to be the “first financial AI in the world.” This innovative tool acts as a “commercial co-pilot,” providing essential financial insights to empower business owners in their decision-making processes.
Features and Benefits of Max
CEO Meenah Tariq highlighted that Max is engineered to analyze spending patterns and pinpoint growth opportunities, enabling users to attain sustainable financial success. Its web and AI applications are designed to be user-friendly and are available in both English and Arabic, with educational content tailored to suit the audience of each language.
Global Reach and Impact
With over 130,000 companies leveraging its services in 190 countries, Metric is focused on enhancing access to vital financial products, including debit cards, and streamlining financing options for entrepreneurs. This mission aligns with the startup’s commitment to empower business owners worldwide.
Future Growth in the MENAP Region
The recent influx of funds will enable Metric to solidify its presence in the MENAP region (Middle East, North Africa, Afghanistan, and Pakistan) and enhance its offerings within the FinTech market. This strategic focus aims to meet the growing demand for innovative financial solutions in these areas.
Commitment to Business Owners
Tariq expressed optimism about Metric’s growth trajectory. She emphasized the startup’s dedication to simplifying financial processes for business owners and increasing their access to essential resources needed for operational success. The funding will play a crucial role in achieving these goals.
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