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Home » The Future of Finance and AI: The MENA Fintech Association Rebranding Working Group
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The Future of Finance and AI: The MENA Fintech Association Rebranding Working Group

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THE MENA Fintech Association (MFTA), a non-profit organization supporting fintech innovation in the Middle East and Africa, is expanding its flagship Task Force on the Future of Finance to now encompass artificial intelligence (AI).

Following this decision, the MENA working group will be renamed “The Future of Finance and AI”, to reflect the impact that AI is already having on financial services, as well as the central role that AI AI will play a role in shaping the next generation of fintech innovations. .

The MFTA says AI is fundamentally changing the way financial institutions operate, provide services and manage risk. From automating decision-making processes to improving the customer experience, AI is quickly making its mark on the fintech industry across the world.

To lead this expanded direction, the MFTA has appointed Abdelali Zahi as co-chair of the Future of Finance and AI Working Group, alongside current co-chair Ronit Ghose Since Citi Bank.

Zahi is Head of EMEA AI for Financial Services and Telecom Companies at Oraclewith previous experience in leadership roles at Allianz Global Investors in Germany, where he led AI initiatives and developed critical investment and risk analysis platforms. He also served as CTO at one of the top 100 fortune technology companies in Switzerland.

“The Future of Finance and AI Working Group presents a unique opportunity to explore how AI can truly transform financial services,” Zahi explained. “I am excited to collaborate with MENA Fintech Association members and stakeholders to unlock new possibilities through AI and shape the future of finance in the region.”

“Our region is uniquely positioned to become a global leader in AI-driven finance. This is why the inclusion of AI in the Future of Finance Task Force is a natural evolution of our mandate to stay at the forefront,” said Name Khanpresident of the MFTA. “Abdelali’s appointment will also bring new perspectives and deep expertise to help our members navigate the rapidly evolving landscape of AI-driven finance.

Boarding the AI ​​train

With its latest expansion, the Future of Finance and AI Task Force plans to focus on:

  • Exploring the transformative applications of AI in financial services
  • Addressing the ethical and regulatory implications of AI adoption
  • Share best practices and insights on AI adoption in the MENA region
  • Enabling collaboration between fintechs, banks and technology providers to accelerate AI-driven innovation

Ronit Ghosealso added: “AI is reshaping the global financial landscape at an unprecedented pace. By integrating AI into our task force’s mandate, we aim to provide thought leadership, foster collaboration and help financial institutions in the MENA region harness this transformative technology to drive sustainable growth.

The MENA Fintech Association invites its members and industry stakeholders to join this conversation as the financial services industry embraces AI-driven transformation.

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