SG Company Acquires 51% of K2 Capital: Driving Innovation in Fintech

SG Company, a prominent player in the entertainment and communication sectors and listed on Euronext Growth Milan, has taken a significant step forward by acquiring 51% of K2 Capital. This acquisition enhances SG Company’s strategic position in the fintech landscape, enabling it to expand its offerings and collaborations.

Details of the Acquisition

The acquisition was finalized with the purchase of shares from K2 Capital’s sole shareholder and CEO, Augusto Vecchi. Following the acquisition, SG Company’s CEO, Davide Verdesca, will assume the role of President of K2 Capital, while Francesco Merone, the financial director, will join as an administrator of AFC Powers. The purchase price was set at the nominal value of €19,125, reflecting a straightforward acquisition strategy.

About K2 Capital

K2 Capital, founded by Augusto Vecchi, is an innovative startup based in La Spezia, operational since 2021 within the fintech sector. As a venture capital manufacturer and financial advisor, K2 Capital plays a pivotal role in supporting startups and SMEs (Small and Medium Enterprises). The firm aids in enhancing visibility for development plans, thereby accelerating growth through structured financing and pathways to public stock markets.

Technological Expertise

Notably, K2 Capital offers advanced technological solutions in fintech, specializing in blockchain technology, digital payments, asset tokenization, artificial intelligence, cybersecurity, and sustainability reporting. This technological prowess positions K2 Capital as a crucial player in today’s fast-evolving financial landscape.

Fintech Awards Italia

In addition, K2 Capital organizes and coordinates the prestigious Fintech Awards Italia, an event recognized by the European Parliament, the European Commission, and the Ministry of Economy and Finance. Set to reach its fifth edition in 2025, this event highlights innovation and excellence in the fintech industry.

Performance Overview

As of December 31, 2024, K2 Capital reported revenues of €126,000, with EBITDA approximating €4,000, showcasing its commitment to sustainable growth and its capacity for generating economic value.

About SG Company

SG Company Società Benefit Spa is ISO 9001 certified and recognized as an innovative SME. With consolidated revenues of €34 million in 2024, SG Company specializes in communication and marketing, particularly in event management. The firm serves as a strategic partner for businesses, institutions, and individuals, enhancing their event experiences.

Operational Focus Areas

The company operates across five key areas:

• Business and Institutional Events: Planning and managing congresses, fairs, advertising campaigns, and seminars.
• Strategic Communication: Creative consulting, event planning, and audiovisual solutions.
• Personalized Events: Crafting tailor-made experiences for clients.
• Services for Individuals: Communication solutions and dedicated events.
• Strategic Marketing: Building brand identity and managing promotional efforts.

Statements from Leadership

Davide Verdesca emphasized that SG Company’s growth is rooted in its collaboration with visionary individuals. He stated, “Our success hinges on choosing the right partners to generate mutual value.” Augusto Vecchi echoed these sentiments, expressing pride in joining a company that prioritizes people and values, and confident in their shared vision for future success.

(Image by Erin Doering via Unsplash)

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