Author: Charitarth Sindhu, Fractional Business & AI Workflow Consultant
We asked four industry leaders one simple question: what is the one thing neobanks must do differently to achieve profitability in 2026?
Their answers pointed in the same direction. Stop obsessing over app features. Start fixing the backend operations that quietly bleed money every single day.
The numbers tell a brutal story. Only about 5% of the world’s 400-plus neobanks have reached breakeven. The rest continue to lose roughly $11 per user per year. Meanwhile, the handful of profitable players (Nubank, Revolut, Starling) now generate more combined revenue and profit than every other neobank on Earth put together.
So what separates the winners from the rest? It is not a better app. It is not more features. It is radically lower cost-to-serve, built on automation that customers never see.
The Problem Hiding Behind the Pretty Interface
Most neobanks have figured out the front end. Slick onboarding, clean dashboards, instant notifications. However, behind that polished experience sits a mess of manual processes. Reconciliation, KYC refreshes, dispute resolution, and transaction monitoring still eat up enormous amounts of time and money at the majority of digital banks.
Consider the scale of the problem. Financial institutions spend $274 billion a year on financial crime compliance alone. The average reconciliation error costs $2.1 million per incident. In transaction monitoring, 95% of alerts turn out to be false positives, and each one needs a human to review it.
The Synapse Financial Technologies collapse in 2024 showed what happens when backend processes fail completely. The company could not reconcile its own ledgers, leaving $65 to $96 million in customer funds unaccounted for. That was not a feature problem. It was a plumbing problem.
“Neobanks should shift from the ‘feature factory’ model and turn themselves into ‘efficiency engines’ by aggressively automating their middle offices. They may have figured out how to build a nice user interface, but the backend processes for reconciliation, KYC refreshes, and dispute resolution still have a good deal of manual and resource intensive elements to them. To be profitable by 2026, the need to turn to modular, AI driven architectures will help significantly reduce the average cost of serving an individual customer to almost zero.
Legacy type workflows that exist behind a good modern application, are responsible for a significant amount of the margin compression that occurs with neobanks, in addition to the normal expenses of acquiring the customers. When neobanks employ real time reconciliation and automated risk scores, they will finally achieve the operational leverage that they have been promising. The discussion of growth at all costs needs to be replaced with the idea that technology spending not only protects the bottom line, but also fuels the top line.
Profitability is essentially about closing the gap between high speed growth and high cost of operations by shifting from being a technology driven company to a company that is technology focused on being an enabling financial engine that operates within the constraints of the current economic environment.”
- Sudhanshu Dubey, Delivery Manager & Enterprise Solutions Architect, Errna
Automation Is the Highest-Return Investment
The data on middle-office automation is hard to argue with. KYC automation delivers 40 to 70% cost savings. Reconciliation automation cuts costs by 50 to 80%. AI-driven dispute resolution can halve expenses while slashing resolution times from months to days.
These are not theoretical projections. Nubank’s monthly cost-to-serve per active customer dropped from $0.90 to $0.70 throughout 2024. At the same time, the company added 20 million new customers. Its AI assistant handles over 2 million chats a month and resolves more than half of basic inquiries without a human touching them. Marketing expenses fell 27% year-over-year because 80% of growth comes from word of mouth.
Revolut’s AI systems prevented scams worth over 550 million euros in 2024. WeBank in China resolves 98% of customer service requests through AI. These are not edge cases. They are the new baseline for what profitable looks like.
“Neobanks will not reach profitability in 2026 unless they fix what happens after a customer signs up. Onboarding, compliance checks, payment processing, and dispute resolution still run on slow, manual workflows at most digital banks. These backend costs eat margins quietly while everyone focuses on the app design.
At Remotify, we handle cross-border invoicing and payments for thousands of freelancers across dozens of countries. The biggest lesson we have learned is that compliance and payment infrastructure are not overhead. They are the product. When you automate KYC, streamline reconciliation, and reduce friction in every transaction, the cost to serve each user drops dramatically. That is where profitability lives.
Neobanks that treat their backend like a cost centre will keep losing money. The ones that treat it as their competitive advantage will be the ones still standing.”
- Hasan Can Soygök, Founder, Remotify.co
Growth Without Good Unit Economics Is Just Expensive Vanity
Headline user numbers mean very little when most accounts sit dormant. Only 10% of US consumers consider a neobank their primary bank. Average revenue per neobank user globally sits between $69 and $75 a year. Compare that to traditional banks in the UK, where average income per customer is around $360.
The profitable neobanks measure contribution margin per customer cohort, not total signups. Nubank stands out here. Around 60% of its monthly active customers use it as their primary bank. That single metric explains most of its financial performance. Chime found that users who link external accounts spend five times more through its debit card. The lesson is clear: depth of engagement matters far more than breadth of acquisition.
“Neobanks need to focus on unit economics at the cohort level and be prepared to reject growth that doesn’t pay off. In 2026, profitability will reward teams that can show contribution margin per cohort within a defined time frame. They must scale only what shows repeatable results. This requires tracking and measuring key metrics, not relying on slogans.
We make data-driven editorial decisions to understand what attracts audiences and what drains resources. Neobanks can use this approach by removing features that generate unnecessary support tickets. Tightening onboarding can reduce risk, and pricing should reflect the cost to serve. The goal is to create a model where every new customer increases operational leverage.”
- Christopher Pappas, Founder, eLearning Industry Inc
Earning Customers Instead of Buying Them
With global fintech funding down from $141 billion in 2021 to roughly $40 billion in 2024, the paid acquisition playbook has hit a wall. Neobanks can no longer subsidise growth with investor cash and hope profitability shows up later. The winners have already figured this out.
Starling focused on SME banking early. Business accounts averaged $16,000 in deposits versus $3,100 for retail customers. That strategic choice made Starling the first UK neobank to turn a profit. Revolut actively prunes underperforming products and has diversified revenue so that no single product or region exceeds 30% of total income. Its subscription business alone generated 423 million pounds in 2024, up 74% year-over-year.
The common thread across every profitable neobank is operational leverage. Each new customer adds revenue without proportionally adding cost. Every strategic decision gets filtered through one question: does this increase operational leverage, or does it just add expense?
“Neobanks need to stop buying customers and start earning them. The data backs this up. Nubank spends less on marketing each year while adding 20 million new users, because most of their growth comes from word of mouth. Meanwhile, the average neobank is still burning through paid digital channels that attract signups who never deposit a dollar.
We see the same pattern across every industry we work in. Businesses that rely on paid acquisition stay trapped on a treadmill. The ones that invest in organic visibility, useful content, and genuine trust build something that compounds over time. Neobanks are no different. If your customer acquisition cost is higher than what a customer will ever generate in revenue, no amount of venture funding fixes that math.
The shift has to go from ‘how many signups did we get this month’ to ‘how many of those signups became primary account holders.’ That is the metric that separates profitable neobanks from the ones running out of runway.”
- Callum Gracie, Founder, Otto Media
The Bottom Line
The path to neobank profitability in 2026 is not a mystery. Nubank, Revolut, and Starling have already demonstrated it. Automate what customers never see. Measure profitability at the cohort level. Build operational leverage into every decision. Stop treating backend infrastructure as a cost centre and start treating it as the product.
For the 95% of neobanks still losing money, the window is closing fast. Venture funding is at a fraction of its peak. Consolidation is accelerating. The neobanks that survive will be efficiency engines, not feature factories. The technology already exists. The only question is whether leadership has the discipline to invest in what does not make a good screenshot but does make a good balance sheet.
