Introducing Kara: The AI Virtual Agent by Simply Asset Finance

Simply Asset Finance, a leading SME lender, has launched an innovative AI-driven virtual agent named Kara, aimed at transforming the loan experience and enhancing operational efficiency.

Kara: A New Era in SME Lending

Designed to operate as a “virtual employee,” Kara leverages extensive data collected since the company’s founding in 2017. Utilizing advanced machine learning techniques, Kara enhances both internal and external interactions by providing data-driven insights that bolster decision-making processes.

Real-Time Decision Making and Customer Engagement

This intelligent tool supports real-time decisions by streamlining credit requests, responding to broker and customer inquiries, and facilitating efficient knowledge sharing among team members. Kara is set to revolutionize the way Simply Asset Finance interacts with its stakeholders.

Elevating Operational Efficiency Across Departments

Operating across multiple departments, Kara connects external data sources with Simply’s internal knowledge base. Its capabilities include monitoring customer engagement, processing credit applications, and delivering information to enhance team collaboration.

Company Growth and Vision

The launch of Kara coincides with a significant milestone for Simply, surpassing £1.75 billion in total loans granted to British SMEs. The company is rapidly expanding while maintaining its philosophy of “technology with a handshake,” which emphasizes a blend of digital advancement and personalized service.

Leadership Insights

Ylva Oertengren, Director of Simply Asset Finance, stated, “From day one, we have focused on collecting and structuring data to develop expertise in SME lending. It’s exhilarating to leverage this foundation for deploying AI on such a significant scale in our operational model.”

Looking Ahead: The Future of SME Lending

“Speed and efficiency are crucial for a rapidly growing company like Simply, but delivering an exceptional customer experience embodies the creativity and collaboration of our teams,” Oertengren added. Kara is poised to play an essential role in shaping the future of the company by empowering employees and enhancing customer relationships.

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