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Home ยป Generative AI Applications in the Financial Sector
AI in Finance

Generative AI Applications in the Financial Sector

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Generative Artificial Intelligence in Financial Services: Market Insights 2025

Dublin, March 19, 2025 (Globe Newswire) – The newly released “Artificial Generative Intelligence in Financial Services – Global Strategic Business Report” has been added to the offerings of Researchandmarkets.com.

The global market for generative artificial intelligence in financial services is expected to experience tremendous growth, rising from an estimated value of $2.7 billion in 2024 to a projected $18.9 billion by 2030. This represents a remarkable compound annual growth rate (CAGR) of 38.7% between 2024 and 2030. This comprehensive report delves into market trends, driving forces, and forecasts to aid informed business decisions.

The Impact of Generative AI on Financial Services

Generative artificial intelligence is poised to transform the financial services sector by reengineering operational frameworks, decision-making processes, and customer interactions. This cutting-edge technology excels at analyzing vast amounts of both structured and unstructured data, generating valuable insights, identifying trends, and creating predictive models including risk assessments. Furthermore, in the realm of fraud detection, generative AI can simulate various attack scenarios, empowering institutions to proactively identify weaknesses and fortify their defenses.

Growth Drivers Behind Market Expansion

The rise of generative artificial intelligence in the financial services market is driven by a combination of technological advancements, operational needs, and shifting consumer expectations. A significant catalyst is the increasing complexity of financial markets, which necessitates sophisticated tools to analyze and extract actionable insights from extensive data sets. Moreover, the demand for personalized financial solutions, such as custom investment plans and adaptable loan products, is prompting institutions to embrace generative AI. Compliance with regulatory standards is another critical factor encouraging AI adoption, as financial institutions strive to enhance the accuracy and efficiency of compliance procedures.

Innovative Technological Integration

Technological innovations play a pivotal role in accelerating the adoption of generative AI across financial services. Breakthroughs in deep learning architectures, particularly transformer models and generative adversarial networks (GANs), have empowered AI systems to produce intricate outputs such as dynamic risk assessments and personalized investment portfolios with remarkable accuracy. Additionally, cloud computing has democratized access to these technologies, facilitating the deployment of AI-driven solutions across organizations of varying sizes without the burden of heavy on-site infrastructure. The merger of blockchain technology with generative AI is creating new prospects for enhancing security and transparency, especially in cross-border transactions and decentralized finance (DeFi).

Market Analysis and Report Features

  • Comprehensive market data: Independent analysis of annual sales and market forecasts in millions of USD from 2024 to 2030.
  • In-depth regional analysis: Detailed insights into key markets, including the United States, China, Japan, Canada, and regions in Europe, Asia-Pacific, Latin America, the Middle East, and Africa.
  • Business profiles: Coverage of key players such as AlphaSense, Amazon Web Services, Datarobot, Ernst & Young Global Ltd., Google Cloud, and more.
  • Periodic updates: Free report updates for one year to keep stakeholders informed on market developments.

Key Segments and Report Attributes

This report categorizes the market based on deployment methods (cloud-based vs. on-site), application areas (risk management, fraud detection, credit scoring, forecasting, customer service), and end-user sectors (retail banking, commercial banking, insurance, investment firms).

Report Attribute Details
Number of Pages 181
Forecast Period 2024 – 2030
Estimated Market Value (USD) in 2024 $2.7 billion
Projected Market Value (USD) by 2030 $18.9 billion
CAGR 38.7%
Covered Regions Global

Conclusion

The generative artificial intelligence market in financial services is on a trajectory of significant growth, driven by technology, consumer demands, and the need for compliance. As financial institutions increasingly integrate AI into their operations, the industry is poised for a revolutionary shift that enhances decision-making capabilities and customer experiences. Stakeholders are encouraged to stay informed about emerging trends and invest in AI solutions to maintain a competitive edge in the evolving financial landscape.

For further details on this report, visit Research and Markets.

About Researchandmarkets.com
Researchandmarkets.com is the leading global source of marketing research reports and market data, providing insights on markets, key companies, new products, and trends worldwide.

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Four financial firms set to drive AI automation in the financial sector

December 28, 2025

McKinsey: Financial AI Transformation Shifts from Pilot Initiatives to Comprehensive Process Overhaul in the Banking Sector

December 28, 2025

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