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Home » Funding for Rural Farmers from Startups News
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Funding for Rural Farmers from Startups News

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Revolutionizing Agricultural Credit with EKCC Portal

For years, farmers have endured long hours waiting in bank queues to secure agricultural credit. However, the digitization of this process is changing the landscape rapidly. The National Bank for Agriculture and Rural Development (NABARD) has partnered with Vadodara-based Agri-Fintech startup 24×7 MoneyWorks Consulting to launch the EKisancredit (EKCC) portal. This digital platform empowers farmers to access Agri-Credits seamlessly and paperlessly.

What is the EKCC Portal?

The EKCC portal is designed to cater to cooperative banks, Primary Agricultural Credit Companies (PACs), and Regional Rural Banks (RRBs). This innovative platform performs several crucial functions, such as conducting Aadhaar authentication, validating land records, and determining loan limits based on crop-specific details and cultivation zones. It leverages advanced technologies, including the Unified Bank Innovation HUB for digital land records and the Center for Development of Advanced Computing (C-DAC) for Aadhaar Authentication, E-KYC, E-SIGN, and AADHAAR Data Vault for loan sanctioning. Currently, 91 banks have adopted this pioneering platform.

Objectives Behind Digital Integration

The overarching goal is to integrate 350 banks involved in agricultural credit disbursement onto the EKCC digital platform. This integration is expected to substantially reduce loan processing costs while ensuring that only verified farmers can access credit. This was highlighted by NABARD officials, emphasizing the need to streamline processes that have historically been fraught with inefficiencies.

NABARD’s Strategic Investment

In a bid to enhance digital accessibility, NABARD recently acquired a 10% stake in 24×7 MoneyWorks Consulting. This venture marks NABARD’s first investment in a bootstrap startup. Traditional loan application processes for Kisan Credit Card (KCC) holders have been criticized for their inefficiency, which includes multiple bank visits and lengthy processing times that can extend up to three or four weeks.

Benefits of Kisan Credit Cards (KCC)

Kisan Credit Cards provide farmers with affordable credit options to purchase essential agricultural supplies such as seeds, fertilizers, and pesticides. Currently, there are 77.1 million operational KCC holders in India, highlighting the program’s significance. In fiscal year 2025, commercial banks, cooperatives, and RRBs disbursed approximately ₹28.98 lakh crore, with short-term loans accounting for around 60% of this amount.

Empowering Farmers with the EKCC Portal

The EKCC portal offers farmers a clearer understanding of the financing available for different districts, allowing them to identify their eligibility limits for agricultural loans. Beyond cost-effective loan processing, the portal helps mitigate concerns regarding duplicate collateral-free loans, limited to ₹2 lakh, as mandated by the RBI.

Future Prospects and Innovations

“Even if banks need to reduce credit limits for farmers, they must provide justifications,” stated Gautam, a former public sector employee. The EKCC portal revolutionizes the loan application process by enabling farmers to submit requests from anywhere without the need to repeatedly visit banks. Furthermore, the startup has developed a specialized sub-platform for Agriculture Infrastructure Interest Subsidies (AIFIS), automating workflows for interest subsidies under the Ministry of Agriculture’s Agricultural Infrastructure Fund.

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