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Home » Fintech governs startup financing in MENA, yet debt remains concealed.
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Fintech governs startup financing in MENA, yet debt remains concealed.

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Startup Financing in MENA: Trends in 2023

This year has showcased two significant trends in the financing landscape for startups in the MENA region: an unwavering attraction to financial technology (Fintech) and the rising prominence of debt financing, which is reshaping startup investment strategies.

The Dominance of Fintech

Recent data from Wamda reports a remarkable 134% increase in overall startup financing, totaling $2.1 billion in the first half of the year. Notably, fintech startups have attracted more than half of this investment. This trend isn’t surprising, as fintech has consistently garnered the majority of funding in recent years.

Growth Amid Global Technological Challenges

While global investments increasingly lean towards artificial intelligence (AI), software, and deep tech—the latter requiring significant development time—the MENA region continues to favor fintech solutions that address pressing financial needs. This focus is largely due to the region’s historical challenges in access to finance, infrastructure, and financial literacy.

The Innovation Gap

This fintech enthusiasm highlights an underlying issue: a gap in deep technological innovation within the region. While some areas invest in advanced AI capabilities, many still struggle with fundamental banking challenges, such as convincing citizens to utilize bank accounts and perform online transactions with credit or debit cards.

Fintech’s Ripple Effect on Other Sectors

However, the rise of fintech has positively impacted other sectors, particularly e-commerce, which has seen significant growth fueled by financial technologies. Most fintech startups are now targeting the B2B market, providing essential services for digital payments, accounting, and compliance. Without advancements in fintech, many startups would still be relying on cash transactions.

Real Estate and Beyond: Attracting Investment

Aside from fintech, the real estate technology sector is drawing substantial interest from investors, reflecting the importance of this market in the Gulf Cooperation Council (GCC) region. Proptech and e-commerce continue to be vital pillars of the region’s digital economy, attracting significant venture capital investment.

AI Investment on the Rise

The investment landscape is evolving, with AI funding showing promising growth. Last year, only $42 million was allocated to AI startups, but this figure climbed to $55 million in the first half of this year. In July, a noteworthy $253 million was invested in seven deep tech and AI startups, indicating shifting investor interest. The majority of this funding was directed towards a Dubai-based smart contact lens company.

The Challenge of Debt Dependence

While the surge in financing is encouraging, there’s an important caveat: debt now accounts for nearly half of all startup funding in the region. Although debt can give startups crucial breathing room and protect founder equity, heavy reliance on debt raises concerns about investor confidence in these enterprises. Overdependence on debt may hinder the growth of resilient startups.

Triska Hamid is a writer focusing on technology and startups in the Middle East and a providential investor.

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Zynk, a fintech startup, secures $5 million in funding from Hivemind Capital and additional investors.

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