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Home » Ethical protections need to adapt as AI becomes increasingly common.
AI in Finance

Ethical protections need to adapt as AI becomes increasingly common.

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AI Regulation in Healthcare: Insights from Pluto Health’s CEO Dr. Joy Bhosai

As artificial intelligence (AI) becomes an integral part of healthcare, the demand for robust regulatory frameworks is gaining momentum. Dr. Joy Bhosai, founder and CEO of Pluto Health, emphasizes the necessity of a credible pathway for AI model approvals, paralleling the rigorous processes used by the FDA for medical devices.

The Current State of AI Regulation

Dr. Bhosai describes the existing regulatory landscape as fragmented and inadequate, characterized by “nebulous” guidelines at federal and state levels. As AI technologies become more widespread, the need for ethical safeguards is increasingly apparent, particularly in hospitals and healthcare organizations.

International Initiatives and Ethical Safeguards

International efforts to address AI governance include a recent open letter signed by notable figures in the AI community, calling for comprehensive guidelines. Moreover, in September, the United Nations established two dedicated bodies for AI governance, signaling a serious commitment to addressing these urgent issues.

Addressing Data Credibility

Pluto Health employs advanced AI to bridge care gaps, connecting patients with essential healthcare services and clinical trials. The company analyzes patient data to identify missed appointments and unfilled prescriptions, ensuring that the information comes from reliable sources. Bhosai stresses, “AI models cannot be run on incomplete information,” underlining the importance of accurate data collection directly from patients.

Risks Associated with AI Models

Credibility remains a paramount concern in AI, particularly regarding the data input and the foundational model architecture. Bhosai warns that some models may automatically deny patients based on inaccurate or incomplete records. The intricacies of medical documentation necessitate deeper understanding and contextual awareness, which current AI models are struggling to comprehend fully.

Implementing Effective Regulation

The integration of AI into clinical settings must be accompanied by stringent regulatory “guardrails.” Bhosai advocates for a system similar to the FDA’s approval process for medical devices, which would include pathways to assess the credibility of AI models and establish review boards for validation. These measures are crucial for ensuring patient safety and privacy as AI technologies evolve.

Future Directions for Pluto Health

In August, Pluto Health launched its CARE on Deck initiative, aimed at unifying patient data across various healthcare platforms. This expansion focuses on creating partnerships with insurance providers to extend care models to a wider range of patients, including those on Medicare, Medicaid, and major commercial plans such as Aetna and Cigna.

The Growing Call for AI Governance

Recently, a collective of AI experts and public figures issued a call to halt the development of superintelligent AI technologies until effective safety measures and regulations are in place. This movement highlights the urgent need for policymakers to define the boundaries of AI capabilities. The discussions sparked by the United Nations’ AI governance meetings further amplify the call for comprehensive oversight in this rapidly advancing field.

As AI continues to shape the future of healthcare, the role of regulatory frameworks and ethical considerations will be critical in ensuring that innovations lead to improved patient outcomes while safeguarding individual rights and privacy.

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November 6, 2025

BMO Capital Markets’ Chief AI Officer to Head Discussion on AI’s Influence at Benzinga Fintech Day and Awards

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Ethical protections need to adapt as AI becomes increasingly common.

November 6, 2025
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