By Stephen Nelis
(Reuters) – Oracle added on Thursday another set of artificial intelligence tools (AI) in Netsuite, one of its business financing software offers, including some that could make more quickly for consumers of consumers ‘Obtain a price quote on purchases like personalized bikes.
Oracle has taken a different approach with AI of that of competitors such as Microsoft. Rather than running to virtual assistants for general use, Oracle has decided to add targeted features that accelerate common but causing tasks such as the seizure of a brief drafting of the way a sales meeting was devoted to a business file system.
Another task of this type which is common in the business world is to give a customer a quote on a complicated purchase that could have many options, when a sales professional would need to scrutinize materials to get A price.
Netsuite announced on Thursday a functionality to compile such a quote via a conversation with a chatbot requesting what the customer wants, who can be used by the sales professionals behind the scenes to accelerate their work, or directly by consumers in the case Enterprise electronic commerce.
“When you buy something like a bicycle, you must configure it – determine which parts you want and which parts work together. We all do when we buy our cars on the web these days,” said Evan Goldberg, Vice Vice -Ar -Oracle’s executive president, told Reuters.
“If you can configure (products) for customers more easily, you can make more offers in one day, or each transaction costs less.”
To feed these features, Oracle has decided to skip the expensive race to develop huge AI models and work rather with partners such as the Canadian Startup Cohere.
Goldberg said that the recent Oracle agreement to build massive data centers with the creator of Chatgpt Openai could also lead to working with it, although the two companies have made no official announcements.
“I think you could say safely that it is possible that Optai is part of it,” Goldberg told Reuters. “We look forward to working with Openai.”
(Report by Stephen Nellis in San Francisco; edition by Stephen Coates)